Broadcaster how-to guide: How to create ear-catching promos, intros and extros

    | July 21, 2014

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    From our most recent Resource Pack, we bring you a broadcaster how-to guide with detailed instructions on how to create promos, intros and extros.

    You work hard to produce a weekly farmer program that serves your farmer-listeners well. But do you work hard enough to increase the number of farmers who listen?

    You can grow your audience by creating promos and broadcasting them throughout your station’s weekly schedule. This will catch listeners who don’t yet listen to your program. And it will also remind your regular listeners to tune into the next show. Once you attract listeners to your show, well-crafted intros and extros will keep them there.

    http://www.farmradio.org/radio-resource-packs/package-98-groundnuts-the-post-harvest-value-chain/broadcaster-how-to-guide-how-to-create-ear-catching-promos-intros-and-extros/